Well….being the newbie to Selesti, I was told I could add “anything” to our blog.
So, I decided for my first post I would pay a tribute to the fantastic and inspirational marketing campaign that is ‘Compare the Meerkat’. It has been my favourite online and offline campaign since it first started in January 2009 and I would like to dock my cap to the clever people responsible for marketing Compare the Market for coming up with this excellent campaign!
Since the beginning of 2009, the campaign has graced our TV screens with the amazing adventures of Aleksandr Orlov. The most recent being ‘The Battle of Fearlessness‘!
We saw this great tribute to the best selection of film-dedicated websites and online marketing for movies to coincide with gong-season for the flicks.
Our favourites from the list include the Transformers site - if you’re going for fully immersive Flash geekery then this is a great example with full screen-size bots walking across the screen. The interactive element of getting fans to submit artwork is great too, especially given the subject matter and target audience of the site.
Transformers website with HUGE animated bots
For the interactivity, 3D functionality and design, Halloween 2 boasts a frighteningly menacing look and feel, as well as holding a lot of grown up information which film buffs will lap up including production notes and the like.
3D, Interactive & packed with info = great website
Last but not least, It’s also a great adventure exploring the Alice in Wonderland site, with menus which tumble off the screen and loads of video and resources to get at. Another example of a big Flash animation budget spent wisely.
So, you may think it’s not for you and of no benefit to your business, but over and over again research is proving the benefits of Social Media for companies, big and small.
As this articles points out, “ignorance is not bliss when it comes to the web. Ignoring, avoiding or just not looking at what people are sharing online about your small business or your competitors is just plain lazy.”
Have a read of this article and we dare you to ignore the huge opportunities social media has to offer in the future… http://bit.ly/b8NwfS
We’re stocking up on after sun lotion here in the Selesti offices after a blazing hot couple of days at the Royal Norfolk Show, of which we were proud to be sponsors this year.
We joined 100,000 other visitors including families, businesses and schoolchildren at the event, determined to take in everything on offer from watching the impressive RAF Falcons‘ skydiving display to unsuccessfully trying to knock milk bottles over at one of event’s many stalls (we can confirm no employees of Selesti won any cuddly toys).
The fresh produce from Norfolk and further afield was world class as ever, and we enjoyed everything from traditional hog roasts to ostrich burgers, as well as lashings of Pimms, of course… well, who are we to go against tradition?
On the odd occasion we found time to sample the sponsors’ enclosure we enjoyed some wonderful hospitality, rubbing shoulders with the great and good of Norfolk, including one of the county’s favourite exports; BBC’s imposingly tall F1 presenter Jake Humphrey.
The next date in Selesti’s busy summer diary of local event support and sponsorship is Norwich Lanes Summer Fayre next weekend (Sunday 11th July 2010). After that there’s the Cancer Research UK Summer ball we’re sponsoring in August, see details here. Coming off the back of the East Anglian Game and Country Fair and the Royal Norfolk Show, we’ll need a good rest once this summer fades away…
Festive greetings from you all - we hope you’re having a restful and peaceful time of it, MD Ollie as even allowed us away from our PC, Macs and Laptops for a day or two (and the xmas party hangovers are subsiding enough for us to actually appreciate the holiday now!)
For anyone not yet in the Christmas Spirit, here’s a little something we saw that made us giggle.
We wish all our clients the very merriest of yuletides and successfull and prosperous new year!
So, Apple have announced the next version of the ever popular iPhone - the 3GS. Apple promises faster processing, video capabilities, a compass (always handy when using the map!), voice control and better battery life. All good…
Well, after several software updates and a totally new version, where the hell is Flash browser support for the inbuilt Safari browser? I mean, come on Apple! As a digital agency, we were seriously hoping that we’d be able to see rich media content on the iPhone.
This isn’t a selfish need of mine, lots of people have questioned why no previous version will have Flash capabilities. Not only will it give users much richer browsing experiences, but the possibilities with mobile advertising semi-hinge on the iPhone being able to show Flash. Who wants to see a drab, low-res GIF alternative show up in place of a video expander?? I don’t!
Another gripe has to be the lack of MS Office again! It can open attachments, but editing a Word doc is still not possible. There are apps out there which are a little more extensive but they hardly do the same job as creating a new document, spreadsheet etc.
I love my iPhone, but I’m dissapointed with the missing features. Steve, if you’re reading this - give me a call
We at Selesti take pride in our recruitment policy. As you’d expect, we ensure our policy covers equal opportunities through to ensuring the right candidate gets the job.
We have an advert on our site for a web developer, which has had a great response. But I think we’ve found our man.
Today we received an application from “Joe” which reads:
Please can I have this job.
I love you.
Our reply was simple:
WOW! You’ve got the job, start on Monday.
Joe was quick off the mark.
Excellent. See you Monday at 9.
We look forward to Joe joining the company - Joe, if you’re out there - we still need a reference.
It is all very well having an all singing, all dancing website, but unless anyone is actually looking at it and using it your business is unlikely to reap the benefits that a website provides.
Although we offer a range of SEO techniques to help increase the traffic to your site, we thought you might find a few little tips helpful, in order to get you started and ensure you are familiar with the SEO fundamentals.
So here are some basic steps to follow to make sure you are really getting the most out of your website:
